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Writer's pictureMarcus Brown

Why the Pitch Positive Pledge remains a diamond in the rough 💎

Updated: Nov 21

Congratulations Shauna Lewis Campaign Magazine UK for a thoroughly well researched feature ‘why the Pitch Positive Pledge remains a diamond in the rough’.  It’s true, « The Pitch Positive Pledge has been in place for only two years and faces the task of undoing decades of unhealthy practices ». But only by making our voices heard will we continue to make a difference to this vital lifeblood of our industry.  And whilst there is still a long way to go with regard to good pitching practices, we should take a moment to celebrate those that have a made a vocal and positive difference so far: 


Radha Davies at Sainsbury's

Specsavers

Virgin Media O2 Business 

ISBAPaul Bainsfair at IPA (Institute of Practitioners in Advertising)

Nicholas Louisson at ISBA

Scott Moorhead at Aperto (The Aperto Partnership) 


Thanks too, to those in our industry who contributed to this article and debate.  


Laura Brown at Accenture Song 

Rania Robinson at Quiet Storm Agency 

Duncan Wood at Ingenuity 

Kat Bozicevich at MG OMD 

Pedro Martins at Total Media 


So thank you all. And let’s keep up the good fight for the sake of our people, our businesses, and the wider marketing fraternity. Great!


Read the full article here:


(Photo via @Campaignmagazine)




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