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Gareth Mercer's Five Rules for Falling Back in Love with Pitching โค๏ธ

  • Writer: Felix Cardenas
    Felix Cardenas
  • Apr 10
  • 1 min read

In Jennifer Small's article about '๐—›๐—ผ๐˜„ ๐˜๐—ผ ๐—™๐—ฎ๐—น๐—น ๐—•๐—ฎ๐—ฐ๐—ธ ๐—ถ๐—ป ๐—Ÿ๐—ผ๐˜ƒ๐—ฒ ๐˜„๐—ถ๐˜๐—ต ๐—ฃ๐—ถ๐˜๐—ฐ๐—ต๐—ถ๐—ป๐—ด', Gareth Mercer (Founder and CEO of Pablo London) shared his Five Rules for Falling Back in Love with Pitching:


1. Pick the people, not the brand โ€“ can you help them get to world class?

2. Don't try and show your initiative with absolutely everything you give to the prospective client. Select one or two things. Do them well.

3. Plan the hell out of your pitch process so that you're not working late, you're not working weekends, and you're not trying to come up with a solution while you're tired.

4. Have as much big dumb fun as possible.

5. And be a bit naughty.



At The Great Pitch Company, we believe pitching should be smart, strategic, and, most importantly, fun - because the best pitches donโ€™t just win business, they build lasting partnerships.


Need help transforming your pitch approach? Letโ€™s talk. ๐Ÿš€


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